Facebook Stalkers – 5 ways you can block them

Posted on November 19, 2010 by Linda

Image via CrunchBase More and more practices are including a Facebook Fan Page as part of their marketing strategy and pet businesses with a Silver or Gold listing may also list their Facebook and Twitter accounts as points of contact and more information for potential customers. But along with all the good things having a Facebook can bring, it can also bring out some ‘stalkers’. In the case of a business, this can mean someone posting angry reviews and messages on your page, competitors trying to do your business harm. Many of you have personal … Continue reading →

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Is your business glass 1/2 empty or 1/2 full?

Posted on November 18, 2010 by Linda

A short time ago I sent out an email titled “Can I ask A favor?” and the question was “What is your single most important question regarding your business?” As you might suspect, the largest response went something like this: “When will the economy bounce back so people have money to spend on their pets?” I wish I had an answer to that question, but, unfortunately I don’t. The truth is the economy is stressing every sector of business today and some businesses are not doing a good job handling the stress.  But if you … Continue reading →

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Premium Listings – the surprising things you can do with them!

Posted on October 7, 2010 by Linda

Premium Listings.  Whether you have one with us or not, the following information is useful… A  premium listing with VetLocator.com is more than just a pretty entry in our directory.  Besides being easy for customers to find you and contact you, did you know that you can use your listing in other ways? Here are just a few of the other uses you can use a premium listing for: Dominate search engine results – Your listing has its own unique address and that gets submitted to Google, Yahoo and Bing and appears in their search … Continue reading →

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VL Business Tips: How to motivate your team (and yourself) to achieve much more

Posted on September 10, 2010 by Linda

What is motivation? Pick up any dictionary and look up the word motivation.  Chances are you’ll see the meaning of motivation is a need or desire that compels a person to act. The term has originated from a Latin word “motus” which means “motion”. Motivation is the activation or energization of goal-oriented behavior. en.wikipedia.org/wiki/Motivation So why is it that the subject of motivation is such a hot topic in business management? Business literature is packed with advice about personal and team motivation.  In fact the phrase ‘get motivated‘ is searched in Google over 1,000 times … Continue reading →

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Here’s how to fix your “frankenpet eyes that glow” photos

Posted on September 1, 2010 by Linda

I was leafing through one of my old photo albums the other day, looking at pictures of a beloved dog who was part of the family for 16 years, when I came across several scary glowing eye pictures I’d snapped of her.  They made me smile because she looks like an alien pet and I remembered what we were doing when I took the pictures. However, most of the time you won’t want to have a glowing eye pet and will want to fix the problem.  And now with digital cameras and some free online … Continue reading →

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National Animal Supplement Council Issues Warning About Misleading Quality Assurance Programs

Posted on August 26, 2010 by Linda

  Sep 21, 2010 11:00 ET Marketing Tactic or Quality Seal: National Animal Supplement Council Issues Warning About Misleading Quality Assurance Programs VALLEY CENTER, CA–(Marketwire – September 21, 2010) –  National Animal Supplement Council (NASC) announces a buyer beware to people purchasing animal health supplements with misleading quality assurance claims. The warning contains five fact-checks to inquire of supplement suppliers to verify credibility and substance behind so-called quality seals. The buyer beware is being issued in response to the growing popularity of animal health supplements and recent confusion in the marketplace over marketing-geared quality seals for … Continue reading →

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Veterinarian bill stuns cat owner

Posted on August 24, 2010 by Linda

While scanning news clips I saw this headline….“Veterinarian bill stuns cat owner”. I thought to myself, “Yes, I’m not surprised.  It must have been a big bill.  I wonder how much it was?” Over the past year I’ve been receiving more comments like this from pet owners who are upset over the prices vets are charging for their services.  Some pet owners write in asking for our help in finding someone who is good but cheap (the old saying of “You want fast, good and cheap?  Choose 2” applies and we tell them that as … Continue reading →

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Veterinary supplier lays off 300 and files for bankrupcy

Posted on August 23, 2010 by Linda

Professional Veterinary Products said that it filed for bankruptcy protection after the recent recession affected its ability to generate profits and because of added competition as some of its supplies launched their own direct sales efforts. The company plans to plans to close down and sell all of its assets by October 11, 2010.

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VetLocator.com expands services for pet professionals

Posted on August 19, 2010 by Linda
VetLocator.com, Locate a veterinarian

VetLocator.com, the internet’s largest veterinary and pet pro directory since 2002 has just launched their PetPro Services division.  VetLocator.com PetPro Services provides a variety of web based services for veterinarians and pet professionals. Now, in addition to offering free and premium directory listings, VetLocator.com’s PetPro Services have been expanded to include local search marketing, search engine optimization, website and blog set up, AdWords pay-per-click management by Google certified professionals, social media and mobile marketing campaigns and web marketing services. Along with their own in-house staff, VetLocator has partnered with strategic partners including Yada Yada Marketing, … Continue reading →

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Weird side effect of hot flash treatment is concerning

Posted on August 18, 2010 by Linda

The FDA is looking into reports of health risks to children and pets exposed to a spray estrogen treatment for women.  The product is Evamist, used by women to contol hot flashes during menopause.  The product is sprayed on a woman’s forearm between the elbow and wrist. Women who use Evamist who then hug a child or pet or have them in contact with bare skin containing the product.  Experts advise avoiding children and pets or, if that’s not possible, wearing long sleeves to prevent contact. The health risks are a bit alarming: The FDA … Continue reading →

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